Procter & Gamble to invest more

Procter & Gamble, the world’s leading consumer products manufacturer, plans to invest more in the Philippines as a priority market, a top company executive said Thursday.

“Definitely,  we will invest.  We can expand some more our product portfolio. We put the Philippines in our top priority,” P&G president for Asia Pacific Harsunori Kiriyama said during his visit in Manila.

Kiriyama said as the Philippine economy continued to grow, P&G would also expand its product portfolio and investments in the country. 

The company is present in four product categories in the Philippines, including fabric detergents and conditioners; baby and feminine care; beauty (skin and hair products); and health.

Kiriyama said the company might introduce about 80 brands that were not present in the Philippines.

The Philippines is P&G’s second oldest subsidiary after the US and has a well established manufacturing operations. 

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