Au Naturel

As more and more people become conscious about health and wellness through exercise and eating right, even consumer’s attitudes towards skincare and makeup are following suit. Apothecary and pharmacy brands that use natural and organic materials are slowly gaining mainstream popularity. Plant, flower and fruit based ingredients not only care for the skin naturally but are also gentle and effective in addressing many skincare and cosmetic problems.

A lot of skincare products from many big brands that you see at drugstores, groceries and department stores are formulated for a longer shelf life, thus containing more artificial ingredients and preservatives. Natural skincare brands usually indicate the date of manufacture to assure customers that the products they purchase are fresher, therefore maintaining their efficacy. Gone are the days when the term “clinically-proven” appealed to consumers. These days, people prefer to hear terms like “Artisanal,” “Organic” or “All-Natural” when buying products to care for their sensitive skin needs. Here are just some of the many choices currently available in the country.


JANE IREDALE Glow Time Full Coverage Mineral BB Cream,
Rustan’s Makati

This power-packed BB Cream with grapefruit extract covers blemishes and minimizes wrinkles, while apple extract makes it rich with skin-smoothing anti-oxidants that can exfoliate, refine and rejuvenate skin. All that with an SPF of 25 and water resistance to up to 40 minutes. Jane Iredale is certified cruelty-free by the Coalition for Consumer Information on Cosmetics’ (CCIC) Leaping Bunny Program, the leading internationally respected animal protection group for cruelty-free certification. Which means their products are not tested on animals, nor do they use ingredients tested on animals or sell into markets that require animal testing.


AVEDA Botanical Kinetics Energizing Eye Creme,
SM Makati

Wake up bright eyed and fresh with this lightweight and soft-textured eye crème from botanical and plant-based beauty brand, Aveda. Botanical Kinetics Energizing Eye Creme diminishes the appearance of dark circles and puffiness with its 98 percent naturally derived formula of licorice root and caffeine.

Organic cupuaçu butter, sustainably sourced from Brazil, helps seal in moisture for the delicate eye area. Gently smooth under and around eyes, morning and evening.


ORIGINS Original Skin™ Retexturizing Mask,
SM Makati

The “no makeup” look combined with dewy, glowing skin is the most coveted beauty looks this season, which calls for a canvas of healthy skin. Origins Original Skin™ Retexturizing Mask not only functions as a deep cleaning mask but also exfoliates and refines, helping skin look refreshed and flawless.

Rose Clay deep cleans skin to absorb impurities and excess oils while drawing out dirt and build-up from pores while Canadian Willowherb helps restore skin’s clarity. Jojoba beads slough off dead skin cells to reveal radiant skin. Apply a thin layer and allow to dry for 10 minutes before scrubbing off with wet fingertips.


KIEHL’S Midnight Recovery Concentrate,
Greenbelt 5

Kiehl’s began as an old-world apothecary in 1851 in New York City and was eventually called the Kiehl’s Pharmacy. Today, Kiehl’s introduces Midnight Recovery Concentrate, a powerful concentration specifically formulated to biologically replicate skin’s natural lipids for optimal skin repair at night. This potent elixir is 99 percent naturally derived and paraben free.  A combination of lavender, geranium, rosemary and rose essential oils soothes inflamed skin, brightens skin tone and relieves stress. On the other hand, botanical oils like Squalene, evening primrose, coriander and rose hip seed oil help restore skin’s natural moisture with lipids similar to those found naturally in the skin.

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