Going, Going, Gone!

If the title of this column made you check twice to verify the contents of this Sunday’s story, that only means you are as inquisitive as I am about the world (and art) of auctioning objects of great value. So when a good friend (in this case, a connoisseur) invited this columnist to an exclusive preview organized by Salcedo Auctions, my curiosity turned into a crash course (of some sort) into this exciting world of fine art, jewelry and collectable accessories. 

Just very recently, Salcedo Auctions together with Credit Suisse organized a night of cocktails and exclusive first viewing of timepieces, rare automobile, quality artworks and fine jewelries at the Kirov Lounge, Proscenium at Rockwell. 

These eye candies of prized collector pieces are up for auction to the highest bidder.

Salcedo Auctions represents leading local and international artists and artisans using auction as a method to effectively move objects of exceptional value. They do this (with great passion and substance, I observed) by way of merging personalized transactions with the so-called theatrics and high drama of public bidding. This provides buyers (most likely, enthusiasts) with opportunities to acquire rare and sought-after pieces from a professionally operated auction house with a team of subject matter experts. 

Lot 184, Luis Lorenzana’s El Romantico under the Important Philippine Art collection.;
Lot of fine jewelries under the Fine Jewelry and Timepieces collection. ;
Lot 127 – Eduardo Castrillo’s Crucifixion.

Salcedo Auctions transformed the Kirov Lounge into a well-curated preview gallery of all the lots to be auctioned from the four sale categories, namely: Important Philippine Art; Connoisseur Collection; Fine Jewelry & Timepieces; and Rare Automobiles, all of which will be going under the hammer on September 19 and 20 through an auction weekend at the Rockwell Tent. 

 The awe-inspiring Juan Luna y Novicio – Luna, the Ilustrado male, coming to terms with modern femininity. An oil on canvas painting (Lot 149) with a starting bid of P9 million.

“A well-appointed life is a way of living that is attuned to aesthetics, design, and style. It is about the joy of living well, indulging one’s passion for art and other valuable collectables, sharing these interests with family and friends, and allowing the stories of these pieces to be passed on from one generation to the next,” expressed Karen Kua-Lerma, president of Salcedo Auctions. 

Art connoisseurs and power couple Mikee and Sheila Romero.;
Peter Coyiuto

Judging from the guests’ (composed of the A-list crowd in the business and social scenes) enthusiastic reactions from the lots showcased, I would like to believe that they all share the same ideals for a well-appointed (extremely charmed) life. The atmosphere was reminiscent of a high-end candy store with scions ready to spend their bullion (from their fat golden piggy banks, of course) for the exquisite items (exclusively curated for private viewing) of their hearts’ desire. 

Rustan’s Dina Arroyo-Tantoco;
SM Prime Holdings President Hans T. Sy with Salcedo Auctions President Karen Kua-Lerma.

I wonder, who will bid for the awe-inspiring oil on canvas painting (Lot 149) of Juan Luna y Novicio? With a starting bid of P9 million, I guess he (or she) will keep it under strict discretion.

Appreciating “The Well-Appointed Life” with Hera Geriene and  Stephanie Kienle-González.;
Italian connection – Maricelle Reyes-Gallo and Antonio Gallo of the Embassy of Italy.

Nonetheless, I can’t help but remind you that as with all “objects of desire,” they will one day be gone (if not purchased) forever. The only question is, how long before these objects (considered “priceless”) will just exist on the pages of a history book or on the walls (possibly, inside silver vaults) of private collectors?

A “Well-Appointed Life” with Lauro Baja and Grace Barbers Baja.;
Supporter of the arts and fine jewelry Tina Cuevas with Paulo Martel of Salcedo Auctions.

If you’re an aficionado, go now before it’s too late.

Catch the auction weekend entitled “The Well-Appointed Life” at the Rockwell Tent before Salcedo Auctions trades your dream possession to the highest bidder.

(Visit their website at or call 659 4094 for the complete schedule about their auction weekend.)

Lexus Philippines’ Danny Isla and Gab Sobrepeña spotted at the Timepieces section.;
Bea Lombart with Atom Henares

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