It was a busy weekend for the country’s best selling European brand as Asian Carmakers Corporation, the exclusive importer of the BMW brand in the country, hosted a three-day exposition highlighting its products. Patrons and event visitors were treated to BMW's full display of its ranging from the M performance vehicles to the two-wheeled monsters from BMW Motorrad. “BMW is defined by a rich history rooted on the promise of sheer driving pleasure. There’s no better way to share this growing heritage with our fans, car enthusiasts, and aspiring BMW owners than to showcase a line-up that is stronger and more diverse than ever before,” said Maricar Parco, ACC president.
BMW closed off a busy section of the Bonifacio High Street and converted it into an open air showroom where the people got up close and personal with over BMW’s 10 models and 30 variants spread throughout the venue. Among the draws were the BMW 3 Series Anniversary Edition; the all-new BMW X6; and the award-winning BMW S1000RR Sports Bike.
Families and kids were protected from the elements at the air-conditioned confines of the BMW Pavilion, were guests can lounge comfortably, while Dad chooses from the lot of available cars on sale. Visitors were treated to a slew of adrenaline-filled activities and exclusive deals, namely:
Visitors test drove the latest BMW cars available for test drive including the first ever BMW 2 Series Active Tourer.
BMW owners were treated to a free diagnostic check.
Patrons chose from a wide selection of BMW Premium Selection (BPS) vehicles at special prices.
Bargain hunters had a field day in the attractive programs for select brand-new BMW models.
A lucky visitor to the 2015 BMW Expo won one of three limited BMW M Travel Sets with an M Sports Bag and an M Suitcase.
These unique offers underscored BMW’s strengthened commitment to give customers the luxury suited to their every need while delivering the ultimate JOY in driving. “This three-day event was intended to promote fun and excitement, which is a core aspect of the BMW lifestyle, “ said Karl Magsuci, Marketing specialist of ACC.