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Foilacar ventures into wall art

Foilacar Industries, the company which innovated automotive paint protection and design, is again poised to carve inroads in the architecture and interior design industry. “The Interiors Division is our newest baby which features wall paper customization, and we aim to target old and new homeowners wanting to revamp and add more personality to their walls,” explains Lester Codog, president of Foilacar Industries.

Foilacar’s wall art is flexible enough to be used even on a car’s interior.

This latest innovation from Foilacar encourages clients to get involved with the preparations and decorations by downloading an Apple-based application for free. The interior design application allows them to visualize and design the patterns depending on their taste and style. “The possibilities are endless and the wall art design is only limited by your own creativity,” adds Codog. The company also has its own team of award-winning architects and interior designers which the client can consult for the project. “We can sync your house interiors with the color of your car, or have the car’s interiors similar to the wall art of your house,” says Codog.

For this latest product, Foilacar invested in a latex printing machine from the United States. Jan Vincent Mercado, Foilacar’s chief financial officer, reveals that latex printing is very realistic and it can imitate anything. “We tried this technology in one of our client’s cars by having the dashboard covered by faux wood which made the interiors more elegant and stylish,” says Mercado.

Fast turnover is a key element to Foilacar’s wall art, a room can be transformed in a day or two.

The materials used are imported from Belgium, giving clients a wide variety of wall art designs to choose from. “Our turnover is quicker compared to the usual sanding, cutting and interior molding. Our product can be applied to your walls in a day or two depending on the size of the project house. One good thing about our wall art is that it does not fade,” explains Codog. The company’s team of seasoned automotive wrap specialist has been retrained for the Interior Division as well.

Foilacar started operations in 2009 with its car wrap technology, a service which Codog started in Dubai. It was initially used to wrap sports and luxury cars. Foilacar eventually expanded its services from automobiles, aviation, marine and now interior design.

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