GINEBRA San Miguel, Inc. (GSMI) opens 2013 with a bang as the much-talked about and highly anticipated “Ginuman Fest” opened its 15-leg tour on Jan. 19 at the Plazuela in Tarlac City.
On the event’s second year, music lovers can look forward to evenings of great music as featured artists perform their greatest hits as well as hottest chart-toppers, standard favorites, and party anthems.
Expected to return on stage are GSMI’s band endorsers The Itchyworms, Kenyo, Callalily, Rocksteddy, and dance sensation Jhong Hilario. Joining them in some of the Greater Manila Area runs are the company’s brand ambassadors: Anne Curtis, Maja Salvador, Solenn Heussaff and 2013 Ginebra calendar girl Georgina Wilson.
A total of P100,000 in prizes for each leg is up for grabs for lucky game participants.
“Ginuman Fest” is GSMI’s way of thanking its millions of kalahi for making its flagship product, Ginebra San Miguel, the world’s largest-selling gin. Ginebra San Miguel was introduced in 1834 and will be celebrating its 180th anniversary in 2014.
Concert-goers will also be able to sample and purchase other GSMI liquor products such as Gran Matador Brandy, Antonov Vodka, and non-alcoholic beverages at the venues.
From Tarlac, “Ginuman Fest” moves to Davao (Feb. 1); San Fernando, La Union (Feb. 16); San Pedro, Laguna (Feb. 23); Cebu (March 1); Antipolo (March 9); Pampanga (March 16); Tuguegarao, Cagayan (March 22); Kalibo, Aklan (April 12); Dasmariñas, Cavite (April 19); Lipa, Batangas (April 26); Solano, Nueva Vizcaya (May 17), Lucena, Quezon (May 24); Naga, Camarines Sur (May 31); and Metro Manila (June 8).
Last year, some 100,000 music lovers from 11 locations attended the Ginuman Fest’s maiden run. More are expected to attend this year. For more details, check out the event’s print ads and posters.
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