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Asus ready for the big boys with Zenfone3 Zoom

Boasting of a high-capacity 5000mAh battery, a dual-camera system that delivers photographic perfection and a design that features the world’s slimmest and lightest 5.5-inch smartphone, the ZenFone 3 Zoom is ASUS’ primary ammunition in the very fierce and competitive world of smartphone one-upmanship.

Launched at the Lepanto Penthouse last Thursday, ASUS’ big guns officially presented the its new imaging-focused device — the Zenfone 3 Zoom, succeeding the original Zenfone Zoom in 2015 and now flaunts a dual rear camera setup.

The ASUS ZenFone 3 Zoom combines the industry’s best smartphone-camera technologies and innovative dual-lens optics with its ƒ/1.7 SONY IMX362 sensor and 2.3x optical zoom camera, Qualcomm® Snapdragon™ S625 processor and ASUS SuperPixel™ Engine and its 5000mAh battery. 

ASUS brand ambassaYassi Pressman is shown during the launch of the ZenFone 3 Zoom. At right is ASUS Country Manager George Su. Lino Santos

The upshot is unparalleled smartphone photography ready to capture every scenario, the moment you need it. 

The ASUS Zenfone 3 Zoom has a price tag of P23,995, about P3,000 cheaper than the previous P26,995 tag of the 2015 model. 

Like a proud dad showing off his kid graduating with honors, ASUS Philippines Country Manager George Su led the simple launching ceremonies, where they flaunted the ASUS ZenFone 3 Zoom’s features.

“This is the second of the series, but this time, we revolutionized the technology in this phone, with the dual-camera and the latest SONY sensor to give you the clearer pictures in a 5.5-inch full AMOLED screen,” said Su.

“This sleek phone is very powerful, with a strong battery pack. According to our tests, it has a standby time of over 42 days. You can take a video for more than 8 hours, with a very strong audio system,” added Su. “For buyers, we will also bundle this with the JBL Harman Portable Bluetooth Speakers, a limited ASUS ZenFone 3 Zoom clear case, an ASUS ZenEar headset, and an ASUS tripod, all worth P4,500, free to the customer. These bundled items are included when you purchase the ASUS ZenFone 3 Zoom, starting next week, at the price of P23,995 at stores nationwide. You cannot find any other offer from any other phone. This is a very good package, good offer, best value for money for anyone who likes taking photos, and loves a great battery.”

Here are the specs of the ASUS Zenfone 3 Zoom (ZE553KL) specs:

5.5-inch Super AMOLED display @ 1920 x 1080 pixels; 2.0GHz Qualcomm Snapdragon 625 octa-core CPU; 5,000mAh Li-Ion battery w/ quick charging, reverse charging; Android 6.0 Marshmallow w/ Zen UI 3.0; 170 grams (weight);154.3 x 77 x 7.99 mm (dimensions); Dual 12MP laser AF rear camera (2.3x optical zoom) w/ dual-LED flash, OIS; 3-megapixel front-facing camera; Dual SIM; Expandable via microSD, up to 2TB (uses SIM 2 slot); WiFi 802.11 b/g/n; Bluetooth 4.2; Adreno 506 GPU; 4GB LPDDR4 RAM; 32GB, 64GB, 128GB internal storage; 4G LTE; GPS with aGPS support, GLONAS, BDSS; Fingerprint scanner; USB Type-C; Navy Black, Glacier Silver, Rose Gold.

Topics: Asus , Zenfone3 Zoom , smartphone
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